Twitter provides an excellent way to get your book out before the public. But if you've never been on twitter or written a tweet, here are a few tips.
1. Project a professional image by careful selection of your handle
(twitter name), your photo and your biography. Keep the handle short but not silly. Some writers might use their first and last name followed by author or an abbreviation like bks. for books. I used a photo of myself taken at one of my launch parties at a friend's house. I'm sitting on a nice sofa and holding a copy of my first romantic suspense novel Hiding. In a brief bio, I included my education, past jobs related to writing, and a list of my published
works. Also, include some personal likes and/or dislikes, hobbies,
favorite foods, pets etc. that give the reader a peak at your personality.
2. 140 characters and hash tags: Remember when you finished that first manuscript and were then asked to give a synopsis in 500 words or less? Now think even shorter. Now you're counting letters. Tweets are short. Make sure your title and the website where readers can order your book are included. Use photos of your cover or perhaps the beach with the words: Looking for a great summer read to attract attention. I didn't even know what a hash tag was when I started, but they are short words or initials
that alert readers looking for certain topics. #romance #suspense
or in the case of my publisher #TWRP is short for The Wild Rose Press.
3. Build followers by following others with similar interests such as other authors or other readers. Thank those who follow you and retweet their tweets. And don't spam your followers by constantly hawking your lastest book. Use some tweets to put out neat quotations or to praise others or to start discussions.
Now visit www.twitter.com and get started.